A car wrapped in a space-styled reflective vehicle wrap.

Reflective vehicle graphics

3M™ Scotchlite™ Reflective Graphic Films give vehicle graphics bright, sharp, nighttime and daytime visibility for enhanced advertising effectiveness, identification and safety 24 hours a day.

Versatile applications

  • An SUV wrapped in a reflective graphic film.
    Full wraps

    With printable reflective graphics, brands can completely wrap their fleet for full visibility of their campaigns day and night.


    • Maximize advertising dollars (visible all day, every day)
    • More cost-effective than traditional advertising²


    Recommended products: 780mC, 680CR, IJ180CR

  • A trailer with white reflective vehicle graphics.
    Tailgates/back of vehicles

    The back of a vehicle is prime real estate, both on highways and in town, especially at stop lights.


    • Usable billboard space
    • Park strategically at night to maximize exposure



    Recommended products: 780mC, 680CR, IJ180CR

  • A car with blue-to-green gradient flames made from 3M™ Scotchlite™ Reflective Graphic Films.
    Important elements

    Overlay cut reflective films on digitally printed graphics to draw people's eyes to the most important elements of the design.


    • Brand logo and product or strategic element
    • Cut letters and accents, like stripes
    • Call to action: usually a website or a phone number



    Recommended products: 680CR, IJ680CR, 680, 5100R, and IJ5100R

A person riding a motorcycle at night. The motocycle is covered with orange 3M™ Scotchlite™ Print Wrap Film 780mC-10R.

3M™ Scotchlite™ Print Wrap Film 780mC-10R

Known as 3M's wrappable reflective film, 780mC has excellent retroreflectivity at wide viewing angles for visibility day and night. This highly comfortable print wrap film is ideal for nearly any graphic application from full vehicle wraps to textured walls.


1  Taking you places with Fleet Graphics, 3M. 2008. Retrieved from: http://multimedia.3m.com/mws/media/511642O/fleet-and-vehicle-graphics-guide.pdf

2  Street-Smart Advertising, 3M. 2011. Retrieved from: http://multimedia.3m.com/mws/media/471667O/street-smart-advertising-brochure-lr.pdf