The view from the driver's seat of a car - a highway at night during a torrential downpour.

Wet Reflective Pavement Markings

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In nighttime wet and rainy conditions, traditional pavement markings may disappear, leading to reduced driver visibility. Help drivers get home safely in both day and night, wet and dry conditions with wet reflective pavement markings.


What drivers see:

  • A bend in a rural road during the day.

    Daytime (dry)

    The non-wet retroreflective white symbols and lines and the wet retroreflective lines are visible.

  • A bend in a rural road at night.

    Nighttime (dry)

    Both non-wet retroreflective and wet retroreflective materials are visible.

  • A bend in a wet rural road at night.

    Nighttime (wet)

    The non-wet retroreflective lines and symbols appear to vanish, but the wet retroreflective markings remain visible.


Learn more about the technology

  • An informational article on the reduction in wet-night fatal injury collisions.
  • Up to 60% reduction in wet-night fatal and injury collisions.1

    Read Article

  • Blurry cars driving on a highway at night.
  • Sutton Road Markings: addressing low visibility on BC’s highways.

    Read article

  • A video still showing an illustration of a yellow car on a city road.
  • See the science of wet reflective optics.

  • A video still of a wet highway at night.
  • Compare standard paint and glass beads to wet reflective in the rain.


Wet reflective product families


See how wet reflective pavement markings are helping Canadians.

  • A video still of a wet highway at night with traffic cones.

    3M™ Connected Roads All Weather Elements on Canadian roads.

  • A video still of a wet intersection at night.

    3M™ Stamark™ High Performance All Weather Tape in London, Ontario.

  • A video still of a road at night with light reflecting off the wet highway.

    3M™ Stamark™ High Performance All Weather Tape for Midblock cross walks.


Learn more about how 3M™ Wet Reflective Pavement Markings can help keep drivers safe

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References

  • Adam Pike, Timothy Barrette (2020). Pavement Markings - Wet Retroreflectivity Standards. MN 2020-09, Minnesota Department of Transportation, Minnesota. Texas A&M Transportation Institute.
  • DOT/FHWA. Ten-year averages from 2005 to 2014 analyzed by Booz Allen Hamilton, based on NHTSA data. 2005-2014
  • Forbes. Most Dangerous Times To Drive. Jan. 2009